Red Thoughts

2010

alpha26 Photography

alpha26 Photography Splash Page

alpha26 Photography

Alpha26 Photography takes pictures of elements in the environment that resemble letters as well as interesting letters from signs and banners. Customers can purchase individual or combinations of images to make unique and personalized artwork for themselves or as a gift. Alpha26 wanted a website that would enable customers to quickly and easily view their inventory of photographs and then combine letters to form words or monograms.

We created an online tool that allows users to view images by letter and drag and drop images into a virtual photo frame to see how the combinations of letters would look. Users can easily remove, rearrange or change letters until they find the look they like.
The tool has a shopping cart that connects directly with PayPal to make the user’s buying process as seamless as possible.

alpha26 application

Behind the scene

The website is built from a custom content management system (CMS) which allows Alpha26 to update the website on their own. In addition, the CMS allows them to add and remove photographs, add comments to each one and alter the prices. Data analytics provide not only how many people have visited the site, but detailed information on which pictures are the best and worst sellers allowing Aplpha26 to make intelligent decisions on which pictures to keep or replace from the site. You could say it is as easy as A – B- C!.

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